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Smart Insurers Understand They have Multiple Customer Bases

Monday, September 30, 2013

To succeed in the very competitive world of auto insurance, insurers are developing increasingly sophisticated views of the many segments of shoppers. Insurers more often are customizing their approaches to these consumer segments based upon the shopping behaviors and specific needs of these segments.

The most sophisticated insurers have sites in both Spanish and English, understanding the importance of begin able to connect with the 55+ million consumers of Latino descent in the US. The most rapidly growing and increasingly influential segment of the population is still underserved by many auto insurance companies. takes the lead in providing access to the best companies that provide Auto Insurance for the Latino Community℠. With access to the top auto insurance providers in every state, makes it easy for anyone to find low cost auto insurance on line using the Internet access device of your choice.


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